# Lead generation tools your agent runs: the list, the person, the verified email

RouterGrowth is the lead generation stack an AI agent calls through one MCP server: company search, people search by title and seniority, work email finding, verification and phone lookup, on providers such as Apollo and LeadMagic. A miss is not charged, and there is no seat to buy.

HTML page: https://www.routergrowth.com/tools/lead-generation

## What your agent can do

| Capability | What it returns | Providers | From | Status |
|---|---|---|---|---|
| [`people.search`](https://www.routergrowth.com/catalog/people.search) | Build a people list from filters: titles, seniority, company headcount, location, industry keywords. Returns profiles with current role and company. The lead database answers first, from a fraction of a cent a person and without emails: find them with contact.find, or pin the route that returns a known company's people with their work email. | Apify, Apollo, Icypeas | $0.0024 per result | live |
| [`company.search`](https://www.routergrowth.com/catalog/company.search) | Companies matching a keyword, optionally filtered by location: name, website, industry, size, headquarters and description. A company database answers first; a live LinkedIn company search follows when it finds nothing. | Apify, Apollo, Icypeas | $0.0024 per search | live |
| [`contact.find`](https://www.routergrowth.com/catalog/contact.find) | Find a professional email from a person and company. | LeadMagic, Apollo, Icypeas, Findymail | $0.0187 per match | live |
| [`contact.verify`](https://www.routergrowth.com/catalog/contact.verify) | Verify deliverability of a professional email: valid, invalid, or unknown, with catch-all and mail-server details. | LeadMagic, Icypeas, Findymail | $0.002 per verdict | live |
| [`contact.phone`](https://www.routergrowth.com/catalog/contact.phone) | Mobile or direct number for a professional contact from a work email or a LinkedIn profile URL, tried on up to three providers in turn; charged only when found. | LeadMagic, Apollo, Findymail | $0.2188 per match | live |
| [`person.enrich`](https://www.routergrowth.com/catalog/person.enrich) | Full professional profile from a public LinkedIn profile URL or a work email: name, headline, about, location and the complete role history. | Apify, Apollo | $0.007 per match | live |
| [`company.enrich`](https://www.routergrowth.com/catalog/company.enrich) | Firmographics for a company from its domain. | LeadMagic, Apify, Apollo | $0.0071 per match | live |

## Ask it like this

- Build a list of 200 heads of marketing at B2B SaaS companies with 50 to 500 employees in the UK, with verified work emails. (`company.search`, `people.search`, `contact.find`, `contact.verify`)
- Here are 80 names and companies. Find a work email for each and tell me which ones are safe to send to. (`contact.find`, `contact.verify`)
- Enrich these 50 LinkedIn URLs with current role, company size and a mobile number where one exists. (`person.enrich`, `company.enrich`, `contact.phone`)

## Connect

MCP server: `https://api.routergrowth.com/mcp` (OAuth, or an API key header).

```bash
claude mcp add --transport http routergrowth https://api.routergrowth.com/mcp
```

```bash
npm install -g routergrowth && routergrowth setup
routergrowth run -c people.search -i '{"titles": ["Head of RevOps"], "locations": ["Germany"], "limit": 25}'
```

```bash
curl -X POST https://api.routergrowth.com/v1/run \
  -H "Authorization: Bearer $ROUTERGROWTH_API_KEY" \
  -d '{"capability": "people.search", "input": {"titles": ["Head of RevOps"], "locations": ["Germany"], "limit": 25}}'
```

## Worth knowing

- **A waterfall, not a vendor.** An email lookup tries the providers in order and stops at the first match. Only the provider that delivers is charged, and a miss is free.
- **List first, emails second.** People search returns names, titles, companies and LinkedIn URLs for a fraction of a cent each. Emails are looked up only for the rows you keep.
- **The send is on the same key.** The list does not have to be exported. The agent can send from inboxes you own, or connect on LinkedIn, in the same conversation.

## Questions

### What are the best lead generation tools for AI agents?

The ones an agent can call directly and pay for per result. RouterGrowth puts people search, company search, email finding, verification and phone lookup behind one MCP server, so Claude or ChatGPT builds the list without a seat-based tool.

### How much does a lead cost?

A profile from people search costs a fraction of a cent, and a found work email is priced per match, shown in the table above. Verification is a separate, smaller call. You only pay for what is found.

### Where does the data come from?

From the providers behind each capability, named in the table: lead databases, a live LinkedIn search and email finders. The router picks one for each call and falls through to the next on a miss.

### Can it replace Apollo, ZoomInfo or Clay?

For an agent building lists on demand, it covers the same jobs at a per-call price. It is not a CRM and it has no table UI of its own: the agent is the interface.

### Are the emails verified?

contact.verify returns valid, invalid or unknown for each address, with catch-all and mail-server details. An unknown verdict is free.

## Related

- Workflow: [Email finance leaders at UK companies hiring accountants](https://www.routergrowth.com/workflows/hiring-uk-finance.md)
- Workflow: [Reach sales leaders at companies hiring SDRs](https://www.routergrowth.com/workflows/hiring-sdr-teams.md)
- Workflow: [Book demos with CTOs at SaaS companies that just raised a Series A](https://www.routergrowth.com/workflows/funding-series-a-ctos.md)
- Workflow: [Email founders of seed-stage startups that raised this quarter](https://www.routergrowth.com/workflows/funding-seed-founders.md)
- Workflow: [Email partners at seed funds that invest in B2B software](https://www.routergrowth.com/workflows/audience-seed-investors.md)
- Workflow: [Connect with angel investors who back developer tools](https://www.routergrowth.com/workflows/audience-angel-investors.md)
- Guide: [How to find high-intent leads from hiring signals](https://www.routergrowth.com/use-cases/find-high-intent-leads.md)
- Guide: [Lead enrichment: email finder, verification and company data in one API](https://www.routergrowth.com/use-cases/contact-enrichment.md)
- Guide: [Waterfall enrichment without the waterfall bill](https://www.routergrowth.com/use-cases/waterfall-email-enrichment.md)
- Guide: [Clay MCP: what the official server does, what it needs, and a pay-per-call alternative](https://www.routergrowth.com/use-cases/clay-mcp.md)
- Guide: [ZoomInfo MCP: what the official server does, how credits work, and an alternative without a subscription](https://www.routergrowth.com/use-cases/zoominfo-mcp.md)
- Skill: [Multichannel intent outbound](https://www.routergrowth.com/skills/multichannel-intent-outbound.md)
- Skill: [Hiring-signal outbound](https://www.routergrowth.com/skills/hiring-signal-outbound.md)