# Reach sales leaders at companies hiring SDRs

300 accounts and 600 people, 600 LinkedIn connection requests and about 378 verified work emails for the follow-up.

Family: [Hiring signals](https://www.routergrowth.com/workflows/hiring-signals.md) · HTML page: https://www.routergrowth.com/workflows/hiring-sdr-teams

## Give this to your agent

```text
Using RouterGrowth, run this workflow: Find US companies hiring SDRs and BDRs, then email their VP of Sales and LinkedIn connect with the sales manager. 300 accounts, 2 contacts each.
Show me the price before every call, and stop after each stage with a sample of the results so I can adjust.

1. Source on the hiring signal: company.jobs x 300 jobs. Open roles matching the title and location; each job is a company already spending on the problem.
2. Qualify on firmographics: company.enrich x 300 companies. Headcount, industry and location to keep the accounts that fit.
3. Find the people: people.search x 600 profiles. 2 contacts per account by title and seniority, with current role.
4. Get the contact: contact.find x 420 (600 tried, 70% found), contact.verify x 420 verdicts. Charged on a match only: a miss is free, so the estimate is a ceiling.
5. Context for the first line: web.scrape x 300 pages, social.posts x 1,800 posts. One page per account and a few recent posts per person, so the opener is about them.
6. Run the outreach: email.send x 1,134 (378 contacts x 3 steps), linkedin.invite x 600 requests, linkedin.message x 180 (30% accepted). Connection request first, email to the rest; both from accounts you own.
7. Read the replies: email.messages x 114 inbox reads, linkedin.messages x 60 inbox reads. Poll the inboxes, classify replies, hand the warm ones to a human.

Before sending: email.domain x 1, email.inbox x 2, on a domain I own.

Budget for one run: about $28.52 plus $6.98 one-time setup. Run routergrowth inspect on any capability before the first call to confirm the quote.
```

## Why this works

A company adding SDRs has just committed to outbound as a channel, and every new rep needs data, a sequencer and coaching. The VP of Sales feels that cost before the first rep is onboarded.

The first line, as your agent would write it:

> You have three SDR roles open in Austin. What are the new reps going to prospect with on day one?

## The workflow, stage by stage

Source on the hiring signal → Qualify on firmographics → Find the people → Get the contact → Context for the first line → Run the outreach → Read the replies

| # | Stage | Calls | Cost |
|---|---|---|---:|
| 1 | Source on the hiring signal | `company.jobs` x 300 | $1.05 |
| 2 | Qualify on firmographics | `company.enrich` x 300 | $2.13 |
| 3 | Find the people | `people.search` x 600 | $0.23 |
| 4 | Get the contact | `contact.find` x 420, `contact.verify` x 420 | $8.69 |
| 5 | Context for the first line | `web.scrape` x 300, `social.posts` x 1,800 | $5.28 |
| 6 | Run the outreach | `email.send` x 1,134, `linkedin.invite` x 600, `linkedin.message` x 180 | $10.79 |
| 7 | Read the replies | `email.messages` x 114, `linkedin.messages` x 60 | $0.35 |
| + | One-time setup | `email.domain` x 1, `email.inbox` x 2 | $6.98 once |

One run: $28.52 for 6,228 calls. Assumptions: 2 contacts per account unless the brief says otherwise, 70% email find rate, 90% verification pass, 3 emails per contact, 30% LinkedIn accept rate. Prices are the catalog's at the time this page was built; `routergrowth inspect` returns the exact quote before a call.

### Source on the hiring signal

Open roles matching the title and location; each job is a company already spending on the problem.

### Qualify on firmographics

Headcount, industry and location to keep the accounts that fit.

### Find the people

2 contacts per account by title and seniority, with current role.

### Get the contact

Charged on a match only: a miss is free, so the estimate is a ceiling.

### Context for the first line

One page per account and a few recent posts per person, so the opener is about them.

### Run the outreach

Connection request first, email to the rest; both from accounts you own.

### Read the replies

Poll the inboxes, classify replies, hand the warm ones to a human.

## Run it from the command line

```bash
# RouterGrowth workflow: Find US companies hiring SDRs and BDRs, then email their VP of Sales and LinkedIn connect 
npm install -g routergrowth && routergrowth setup

# one-time setup
routergrowth run -c email.domain -i '{"domain":"<domain>"}'
routergrowth run -c email.inbox -i '{}'

# 01 Source on the hiring signal  (company.jobs x 300)
routergrowth run -c company.jobs -i '{}'

# 02 Qualify on firmographics  (company.enrich x 300)
routergrowth run -c company.enrich -i '{"domain":"<domain>"}'

# 03 Find the people  (people.search x 600)
routergrowth run -c people.search -i '{}'

# 04 Get the contact  (contact.find x 420, contact.verify x 420)
routergrowth run -c contact.find -i '{"first_name":"<first_name>","last_name":"<last_name>","company_domain":"<company_domain>"}'
routergrowth run -c contact.verify -i '{"email":"<email>"}'

# 05 Context for the first line  (web.scrape x 300, social.posts x 1800)
routergrowth run -c web.scrape -i '{"url":"<url>"}'
routergrowth run -c social.posts -i '{"platform":"<platform>","handle":"<handle>"}'

# 06 Run the outreach  (email.send x 1134, linkedin.invite x 600, linkedin.message x 180)
routergrowth run -c email.send -i '{"inbox_id":"<inbox_id>","to":"<to>"}'
routergrowth run -c linkedin.invite -i '{}'
routergrowth run -c linkedin.message -i '{"text":"<text>"}'

# 07 Read the replies  (email.messages x 114, linkedin.messages x 60)
routergrowth run -c email.messages -i '{"inbox_id":"<inbox_id>"}'
routergrowth run -c linkedin.messages -i '{}'
```

## Questions

### How do I find companies that are hiring for a specific role?

company.jobs returns live job postings for a title and a location, with the company behind each one. Your agent runs it once per segment, removes duplicates and keeps the companies that fit your size and industry before any contact is looked up.

### Why is an open role a buying signal?

A posted role is a budgeted problem. The company has decided to spend on it, written the requirements down in the job description and named a team that owns it. The leader of that team is the buyer, and the description gives you the first line.

### Who should I contact at a company that is hiring?

The person the new hire will report to, plus one level up. people.search finds them by title and seniority at the company, and contact.find returns a work email that is charged only when one is found.

### How fresh is the hiring data?

Each run reads postings that are live when it runs. A workflow you schedule weekly only needs the new roles, so the second run costs a fraction of the first.

### What does this workflow cost to run?

About $28.52 for one run of 6,228 calls, plus $6.98 once for the sending inboxes. Each call is quoted before it runs and a lookup that finds nothing is not charged, so the figure is a ceiling. There is no subscription: the run is paid from a prepaid balance.

## Related

- [Reach CTOs at startups hiring backend engineers](https://www.routergrowth.com/workflows/hiring-backend-engineers.md)
- [Reach support leaders at companies hiring support agents](https://www.routergrowth.com/workflows/hiring-customer-support.md)
- [Reach HR leaders at companies hiring in-house recruiters](https://www.routergrowth.com/workflows/hiring-recruiters.md)
- [Reach CMOs at companies hiring performance marketers](https://www.routergrowth.com/workflows/hiring-marketing.md)
- Guide: [How to find high-intent leads from hiring signals](https://www.routergrowth.com/use-cases/find-high-intent-leads.md)
- Guide: [Buying signals: score accounts on hiring, funding and tech changes](https://www.routergrowth.com/use-cases/company-buying-signals.md)
- Skill: [Cold email pipeline](https://www.routergrowth.com/skills/cold-email-pipeline.md)
- Skill: [Multichannel intent outbound](https://www.routergrowth.com/skills/multichannel-intent-outbound.md)

Adjust the volumes and assumptions: https://www.routergrowth.com/free-gtm-tools/workflow-generator#q=Find%20US%20companies%20hiring%20SDRs%20and%20BDRs%2C%20then%20email%20their%20VP%20of%20Sales%20and%20LinkedIn%20connect%20with%20the%20sales%20manager.%20300%20accounts%2C%202%20contacts%20each.