about

Who's behind RouterGrowth

RouterGrowth is a productized growth agency for small and medium-sized B2B businesses, founded and run by Guillaume Rufenacht. One operator, a small bench of writers, and a deliberately narrow promise: show up every day, in your voice, on the channels where your buyers actually form opinions — Reddit, X and LinkedIn. Built for SMB budgets: fixed monthly packages instead of open-ended retainers.

Why it's productized

Agency retainers hide scope; hourly consulting punishes the daily consistency these channels reward. RouterGrowth sells fixed monthly packages instead — the deliverables, price and KPIs are on each service page before you ever book a call, and the playbook you approve in week two fixes them in writing. Cancel any month; everything we made stays yours.

How every engagement runs

The same four-step loop, whatever the channel: Audit (week one — your presence, competitors, where the fastest win is), Playbook (week two — voice, targets, cadence and KPIs, approved by you), Execution (daily writing, engagement and monitoring — nothing ships without your approval), Report (monthly — the agreed KPIs with raw numbers, never vanity metrics).

the standing rules
no bots, pods, purchased followers or bought upvotes — ever
nothing published without client approval
honest reporting: what moved, what didn't, and why
if we're not the right fit, the free audit says so

Where the proof is

RouterGrowth launched in August 2026 and is honest about what that means: public case studies are being built now, launch pricing reflects it, and early clients keep their rate as results are published. In the meantime the guides are the work sample — the actual playbooks we run, free to steal.

Talk to the person who'll do the work.

The free channel audit is done by the founder, not a sales team — and it tells you where the fastest win is, with or without us.

Book the free audit