200 accounts and 200 people, 200 LinkedIn connection requests and about 126 verified work emails for the follow-up.
Give this to your agent
Using RouterGrowth, run this workflow: Find companies that announced a new VP of Sales in the news this month, then LinkedIn connect with the new VP and email them two weeks later. 200 accounts, 1 contact each. Show me the price before every call, and stop after each stage with a sample of the results so I can adjust. 1. Source the accounts: company.search x 20 searches. Companies matching the industry, size and location, ten or so per search. 2. Qualify on the signal: news.search x 200 companies. Keep the accounts where the trigger is real; the rest never reach outreach. 3. Find the people: people.search x 200 profiles. 1 contact per account by title and seniority, with current role. 4. Get the contact: contact.find x 140 (200 tried, 70% found), contact.verify x 140 verdicts. Charged on a match only: a miss is free, so the estimate is a ceiling. 5. Context for the first line: web.scrape x 200 pages, social.posts x 600 posts. One page per account and a few recent posts per person, so the opener is about them. 6. Run the outreach: email.send x 378 (126 contacts x 3 steps), linkedin.invite x 200 requests, linkedin.message x 60 (30% accepted). Connection request first, email to the rest; both from accounts you own. 7. Read the replies: email.messages x 38 inbox reads, linkedin.messages x 20 inbox reads. Poll the inboxes, classify replies, hand the warm ones to a human. Before sending: email.domain x 1, email.inbox x 1, on a domain I own. Budget for one run: about $9.75 plus $4.66 one-time setup. Run routergrowth inspect on any capability before the first call to confirm the quote.
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Why it works
A new VP of Sales reviews every tool and process in the first ninety days and is expected to change some. The announcement starts that clock.
An announcement is a company telling the market what changed. A new office, a new product, a new VP of Sales: each one implies a purchase in the next quarter. These workflows source accounts in a segment, keep the ones in the news for the named event and reach the buyer while the announcement is still the story.
The first line, as your agent would write it
Congratulations on the new role. In the first ninety days most sales leaders replace at least one tool: which one is on your list?
The workflow
7 stages and 2,196 calls on one key. Every call is quoted and reserved before it runs, and a lookup that finds nothing releases the hold.
Companies matching the industry, size and location, ten or so per search.
Keep the accounts where the trigger is real; the rest never reach outreach.
1 contact per account by title and seniority, with current role.
Charged on a match only: a miss is free, so the estimate is a ceiling.
One page per account and a few recent posts per person, so the opener is about them.
Connection request first, email to the rest; both from accounts you own.
Poll the inboxes, classify replies, hand the warm ones to a human.
Sending infrastructure you own: a verified domain and enough inboxes for the daily limit. Charged once, reused on every run.
The receipt
About $9.75 for the whole run, plus $4.66 once for the sending inboxes. No subscription and no seats: each call is paid from a prepaid balance at the price shown before it runs.
| Capability | Calls | Cost |
|---|---|---|
| company.search$0.0024 per search | 20 | $0.05 |
| news.search$0.0035 per search | 200 | $0.70 |
| people.search$0.002 per call of up to 200 + $0.0004 per person | 200 | $0.08 |
| contact.find$0.0187 per match | 140 | $2.62 |
| contact.verify$0.002 per verdict | 140 | $0.28 |
| web.scrape$0.0056 per page | 200 | $1.12 |
| social.posts$0.002 per result | 600 | $1.20 |
| email.send$0.0035 per email | 378 | $1.32 |
| linkedin.invite$0.0088 per invitation | 200 | $1.75 |
| linkedin.message$0.0088 per message | 60 | $0.53 |
| email.messages$0.002 per read | 38 | $0.08 |
| linkedin.messages$0.002 per read | 20 | $0.04 |
| One run | 2,196 | $9.75 |
Assumptions: 2 contacts per account unless the brief says otherwise, a 70% email find rate, 90% of found addresses passing verification, 3 emails per contact and a 30% LinkedIn accept rate. Prices are the catalog's list prices when this page was built. Change the volumes and the assumptions in the workflow generator, or see how plans lower the price of every call.
# RouterGrowth workflow: Find companies that announced a new VP of Sales in the news this month, then LinkedIn conn
npm install -g routergrowth && routergrowth setup
# one-time setup
routergrowth run -c email.domain -i '{"domain":"<domain>"}'
routergrowth run -c email.inbox -i '{}'
# 01 Source the accounts (company.search x 20)
routergrowth run -c company.search -i '{"query":"<query>"}'
# 02 Qualify on the signal (news.search x 200)
routergrowth run -c news.search -i '{"query":"<query>"}'
# 03 Find the people (people.search x 200)
routergrowth run -c people.search -i '{}'
# 04 Get the contact (contact.find x 140, contact.verify x 140)
routergrowth run -c contact.find -i '{"first_name":"<first_name>","last_name":"<last_name>","company_domain":"<company_domain>"}'
routergrowth run -c contact.verify -i '{"email":"<email>"}'
# 05 Context for the first line (web.scrape x 200, social.posts x 600)
routergrowth run -c web.scrape -i '{"url":"<url>"}'
routergrowth run -c social.posts -i '{"platform":"<platform>","handle":"<handle>"}'
# 06 Run the outreach (email.send x 378, linkedin.invite x 200, linkedin.message x 60)
routergrowth run -c email.send -i '{"inbox_id":"<inbox_id>","to":"<to>"}'
routergrowth run -c linkedin.invite -i '{}'
routergrowth run -c linkedin.message -i '{"text":"<text>"}'
# 07 Read the replies (email.messages x 38, linkedin.messages x 20)
routergrowth run -c email.messages -i '{"inbox_id":"<inbox_id>"}'
routergrowth run -c linkedin.messages -i '{}'
FAQ
A public change at a company that makes a purchase more likely in the next quarter: a new office, a product launch, an acquisition, a new executive. It gives you a reason to write that is about them.
news.search returns Google News articles for a query with source, date and link. The agent checks each company in the segment for the event you named and keeps the ones with a recent article.
Within two weeks. After that the news is no longer the reason anyone is writing, and the internal decisions it triggered are already under way.
The person whose job the announcement changes: the new executive themself, the head of operations for an office, the head of marketing for a launch. Each workflow names the title.
About $9.75 for one run of 2,196 calls, plus $4.66 once for the sending inboxes. Each call is quoted before it runs and a lookup that finds nothing is not charged, so the figure is a ceiling. There is no subscription: the run is paid from a prepaid balance.
Keep going
Reading this as an agent? This workflow as markdown: /workflows/news-new-vp-sales.md · every workflow: /workflows.md
Paste the prompt into your agent. The first calls run on the $1 that comes with signup.